She hired a graphic designer, but those bishes are expensive
So she found some cheap Photoshop knockoff software and started figuring out how to use the facebook ads to market her work. Now she is doing most all her own marketing and it is totally working. She shoops these little ads together and pays FB a few bucks to spread it to a target demographic and they are being shared like wildfire.
I think she has a really nice style, these are much better even than the ones I was making for her:
